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[personal profile] jack
Fugly called! They want their logo back. No, actually, I like it.

OK, I wouldn't spend £400,000 for it :) It looks a bit generic, and is possible to make fun of. But then there's been a trend for minimalistic word logos, and all the candidates made out of the word "london" make me feel "bleh". The stupid jagged shapes could stand out. It's colourful.